The Elimination Discipline: Why Cutting the Good Unlocks the Great

The Elimination Discipline: Why Cutting the Good Unlocks the Great

By Derek Neighbors on December 26, 2025

Here’s something that doesn’t make sense: the people who achieve extraordinary things aren’t the ones who add the most. They’re the ones who eliminate the most.

And here’s the uncomfortable part: what they’re eliminating isn’t garbage. It’s good work. Promising projects. Reasonable pursuits. Things that are actually working.

Why would someone kill something that’s succeeding? Why would you walk away from competence?

Because good work is the most dangerous kind. Bad work is easy to cut. It’s obviously failing. Good work creates the illusion of progress. It feels productive. It has momentum. It has sunk costs. And it quietly consumes the capacity you need for something exceptional.

What separates “good” from “great”? Good is competent. It meets expectations. It produces results worth having. Great is irreplaceable. It changes the conversation. It represents the fullest expression of your capacity in a domain. Good is measured by whether it works. Great is measured by whether anything else could substitute for it.

The Evidence

In 1997, Steve Jobs returned to Apple. The company was 90 days from bankruptcy, bleeding money across dozens of product lines. Jobs called a meeting and drew a simple grid on a whiteboard: consumer and professional on one axis, desktop and portable on the other. Four quadrants. Four products.

Everything else got killed.

Here’s what most people miss about that story: the products he eliminated weren’t failures. They were mediocre successes. The Newton had loyal users. The printers were profitable. The licensing deals generated revenue. By any reasonable metric, these products were “working.”

Jobs cut them anyway. Not because they were bad, but because they were in the way.

The result: Apple went from near-death to becoming the most valuable company in history. Not by adding. By subtracting.

Warren Buffett teaches a similar discipline. Write down your top 25 career goals. Circle the five most important. Now here’s the part that separates Buffett from productivity gurus: those other 20 goals become your “avoid at all costs” list.

Not your “get to eventually” list. Not your “nice to have” list. Your avoid-at-all-costs list.

Why? Because those 20 goals aren’t bad goals. They’re good goals. Reasonable goals. The kind of goals that seem productive to pursue. And that’s exactly what makes them dangerous. They’re good enough to steal your focus from what matters most.

The threat isn’t the obviously bad. It’s the deceptively good.

I learned this the hard way building companies. For years, I was the guy who could do everything decently. Strategy, execution, sales, operations, technical architecture. I wore my versatility like a badge. Look how many things I can handle.

Then I started paying attention to the people I actually admired. They weren’t generalists. They were specialists who had methodically killed their other competencies. Not because those skills were bad. Because keeping them meant never becoming exceptional at anything.

I was spreading myself across a dozen competencies and wondering why I wasn’t world-class at any of them.

The Hidden Pattern

The pattern shows up everywhere once you see it, at every scale:

Athletes drop sports they’re good at to focus on the one they could dominate. Michael Jordan could have been a decent baseball player. He chose to be the greatest basketball player who ever lived.

Companies divest profitable divisions to double down on core competency. They’re not selling failures. They’re selling successes that compete for resources with potential excellence.

Writers abandon successful genres to pursue something more authentic. Artists kill popular styles that pay the bills to chase something that might change the conversation.

But here’s what matters: this isn’t a privilege of the successful. Epictetus was born a slave. He couldn’t eliminate his circumstances. But within his sphere of control, he eliminated everything that competed with his philosophical development. He didn’t scatter his attention across comfortable distractions. He focused relentlessly on what he could control: his thoughts, his responses, his character. The elimination discipline doesn’t require options. It requires clarity about what matters within whatever sphere you actually control.

The common thread: they’re not cutting the bad. They’re cutting the good.

Aristotle called this phronesis, practical wisdom. But we usually think of practical wisdom as knowing what to do. Aristotle understood something deeper: practical wisdom is equally about knowing what NOT to do. The discipline to recognize when something good is preventing something great.

A note on scope: this principle applies most directly to achievement-excellence. The domains where depth creates irreplaceability. Craft, skill, contribution. Virtue-excellence may operate differently. Socrates didn’t need to eliminate his mathematical interests to become philosophically excellent. Character development might benefit from breadth. But wherever depth determines impact, the elimination discipline applies.

Excellence, arete, in the sense of exceptional contribution, demands ruthless clarity about what serves your highest purpose and what merely competes with it.

Why This Is So Hard

Good things have defenders. Bad things don’t.

Kill a failing project and nobody fights you. Walk away from a profitable product line, a competency that earns you praise, a pursuit that produces results? Now you have a fight.

The resistance is simple: cutting good work means risking your identity. If you stop being the person who does seven things well, who are you? What if you fail at the one thing you focus on?

Scattered mediocrity is safe. Excellence has no safety net.

This is why mediocrity doesn’t look like failure. It looks productive. It looks reasonable. It looks like someone “making the most of their talents.”

It’s a cage.

What This Means

Your scattered pursuits aren’t multiplying your impact. They’re dividing it.

Every “yes” to something good is a “no” to something potentially great. Every hour invested in a competency that’s working-but-not-exceptional is an hour stolen from the pursuit that could make you irreplaceable.

This applies regardless of how many options you have. Someone working three jobs to survive isn’t failing the elimination test. They’re surviving. But within whatever margin they have, the same principle applies. The question isn’t whether you can afford to eliminate. The question is whether you’re clear about what matters most within your actual sphere of control, however large or small that sphere is.

The feeling of productivity from multiple competencies is often the sensation of going nowhere quickly. You’re busy. You’re producing results. You’re checking boxes. And you’re slowly building a career of comfortable mediocrity while the capacity for excellence gets consumed by “good enough.”

Most people stay mediocre not because they lack talent, but because they refuse to give up anything. They want excellence without the elimination that creates capacity for it. They want to be great at something while staying pretty good at everything else.

That’s not how it works. Excellence is jealous. It demands everything you have for the one pursuit. The price of admission is killing what competes with it.

The Polymath Illusion

The successful polymaths everyone points to? They eliminate constantly.

Elon Musk. Tesla, SpaceX, The Boring Company, Neuralink, X. Steve Jobs, who cut Apple to four products in 1997 then later launched iPod, iPhone, iPad, and Apple Watch.

These examples don’t contradict elimination. They demonstrate it operating at a different level.

David Epstein’s book Range argues that in complex, unpredictable environments, breadth beats depth. The research is real. In certain domains, people who sample widely before committing outperform early specialists.

But successful generalists aren’t doing seven things simultaneously. They’re doing one of two things.

Sequential mastery. Jobs didn’t launch iPhone while also trying to save a bankrupt company. He stabilized Mac, then added iPod, then iPhone, then iPad. Each expansion came after the previous was running. Musk built PayPal, sold it, then focused on Tesla and SpaceX. Only after those were operational did he add more. The pattern isn’t simultaneous scatter. It’s sequential depth with expansion after mastery.

When does elimination end? When the focused pursuit is self-sustaining. Not perfect. Not complete. But running well enough that adding capacity doesn’t threaten it. Jobs didn’t expand while Apple was bleeding out. He expanded once Mac was stable. The criteria: can this pursuit absorb the distraction of something new without losing its trajectory? If no, keep eliminating. If yes, selective expansion becomes possible.

Synthesis focus. Epstein’s most compelling examples aren’t people doing many things. They’re people applying diverse knowledge to ONE problem. The scientist who combines biology and engineering to solve a medical challenge isn’t scattered. They’re focused, drawing on multiple domains to attack a single question.

Neither of these is what most people are doing when they claim to be generalists.

The ancient Greeks understood this distinction. Aristotle taught that everything has an ergon, a proper function. Excellence, arete, means fulfilling that function exceptionally well. A knife’s ergon is cutting. A person’s ergon is the activity that makes them most fully human, most fully themselves.

The question isn’t whether you can develop multiple skills. The question is whether those skills serve your ergon or compete with it.

Musk’s companies share engineers, manufacturing philosophy, and battery technology. They’re variations on a theme, not scattered pursuits. His ergon might be “accelerating humanity’s transition to sustainable energy and multi-planetary existence.” What he’s eliminated is telling: personal relationships, health, sleep, anything that doesn’t serve the mission.

But here’s what the Musk example actually shows: multiple ventures can serve a single ergon if they share fundamental elements. The test isn’t how many things you’re doing. It’s whether they’re variations on a theme or genuinely competing pursuits.

What distinguishes “serving your ergon” from “scattered attention”? Three criteria. First, do the pursuits share transferable elements? Musk’s companies share manufacturing philosophy, engineering talent, and battery technology. That’s not scatter. It’s leverage. Second, is each pursuit self-sustaining before you add another? Third, would eliminating one meaningfully strengthen another? If your pursuits don’t share elements, require simultaneous startup energy, or would directly benefit from each other’s elimination, you’re scattered.

The polymaths aren’t exempt from the elimination discipline. They just apply it at a different level: eliminating pursuits that don’t leverage their core ergon, rather than eliminating all but one pursuit.

The uncomfortable truth: most people using “I’m a Renaissance person” as justification are neither sequentially mastering nor synthesizing toward one focus. They’re scattered across simultaneous competencies, going nowhere quickly, and using intellectual cover to avoid the harder question.

What’s your ergon? And what good things are you protecting that compete with it?

The Elimination Audit

If you’re ready to stop scattering and start focusing:

Step 1: List everything you’re competent at. Not what you’re bad at. What you’re actually good at. Include skills, projects, commitments. The things that are “working.”

Step 2: Identify your one great pursuit. What could you be exceptional at if you had the focus? What are you currently diluting with scattered competencies? What would people say you do better than almost anyone, if only you’d give it your full attention?

Step 3: Ask the hard question. For each “good” thing on your list, ask: Does this serve or compete with my one great pursuit? If it competes, it goes on the elimination list. Not because it’s bad. Because it’s in the way.

Step 4: Execute the cut. This is where most people fail. Elimination requires acting against the evidence of “this is working.” The discipline is doing it anyway.

This isn’t a technique. It’s a character test.

Can you kill something successful because it’s not exceptional? Can you disappoint the people who benefit from your scattered competencies? Can you tolerate being temporarily worse at everything while you build toward great at one thing?

The Character Beneath the Strategy

The elimination discipline isn’t really about productivity or focus. It’s about who you’re willing to become.

The ancient Greeks understood arete as excellence of character, not just excellence of output. The question isn’t only what you achieve. It’s what kind of person the pursuit makes you. Someone who eliminates the good to pursue the great is developing a specific character trait: the courage to commit, to close doors, to risk being wrong about one thing rather than safely mediocre at many.

Keeping all your good-enough competencies is safe. It preserves optionality. It keeps doors open. It protects you from the vulnerability of going all-in on something that might fail.

Eliminating good work requires conviction that you’re capable of great work. It requires the courage to close doors. It requires the willingness to be judged not on your versatility but on your singular excellence.

Aristotle understood that phronesis isn’t just intellectual knowledge. It’s wisdom embedded in character. The person who knows they should eliminate but can’t bring themselves to do it hasn’t mastered the discipline. They’ve only understood the concept.

The question isn’t whether you understand that good is the enemy of great. The question is whether you have the character to kill your good work.

Final Thoughts

Excellence isn’t additive. It’s subtractive. The path to great runs through the graveyard of good. Every exceptional performer, every transformative company, every breakthrough artist has a trail of killed competencies behind them.

Here’s your challenge: Pick one thing you’re good at that competes with something you could be great at. Eliminate it within 30 days. Not because it’s failing. Because it’s succeeding at the wrong thing.

Most people won’t do this. They’ll read this, nod in agreement, and go back to being pretty good at seven things. They’ll tell themselves they’re being strategic, keeping options open, not putting all their eggs in one basket.

And they’ll stay exactly where they are.

The few who make the cut? They’re the ones who understand that the hardest elimination isn’t the bad work. It’s the good work that’s in the way.

Ready to stop spreading yourself across a dozen competencies and start building something exceptional? MasteryLab is for people who understand that excellence demands elimination. Join the community of people willing to kill their good work to create capacity for great.

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Further Reading

Cover of Nicomachean Ethics

Nicomachean Ethics

by Aristotle

Aristotle's foundational work on practical wisdom (phronesis), excellence (arete), and proper function (ergon). The p...

Cover of Essentialism: The Disciplined Pursuit of Less

Essentialism: The Disciplined Pursuit of Less

by Greg McKeown

McKeown's modern manifesto on eliminating the non-essential. The systematic approach to identifying and cutting the '...

Cover of Range: Why Generalists Triumph in a Specialized World

Range: Why Generalists Triumph in a Specialized World

by David Epstein

The steel-man argument for generalization. Essential reading to understand when breadth beats depth, and why the elim...

Cover of Good to Great: Why Some Companies Make the Leap... and Others Don't

Good to Great: Why Some Companies Make the Leap... and Others Don't

by Jim Collins

Collins' research on what separates good companies from great ones. The empirical evidence that 'good is the enemy of...